Taylor Swift’s record-breaking concert film, “Taylor Swift: The Eras Tour,” is proving to be a massive success. Despite being in its third weekend at the box office, the film has already grossed over $178 million worldwide, according to IMDbPro’s Box Office Mojo.
A Phenomenal Success
AMC CEO Adam Aaron took to Twitter to share the film’s ongoing triumphs. He expressed enthusiasm for the tour’s third weekend, highlighting its screenings at all AMC and Odeon theaters in the United States and Europe. Aaron proudly announced that the film is now the highest-grossing concert film of all time, receiving excellent ratings from both CinemaScore with an A+ and RT with 99%/98%.
A Successful Second Weekend
Following its successful opening weekend, “Taylor Swift: The Eras Tour” continued to dominate the box office in its second weekend. Aaron praised the film’s unprecedented achievement as the first movie distributed by AMC, with consecutive weekends of impressive box office grosses totaling $179 million. He attributed this success to Taylor Swift’s extraordinary talent and undeniable appeal.
An AMC Production
AMC not only screens “Taylor Swift: The Eras Tour” in its theaters but also holds the theatrical distribution rights for the film. Collaborating with distribution partners Variance Films, Trafalgar Releasing, Cinepolis, and Cineplex Inc., AMC secured deals with over 8,500 theaters globally to showcase the film.
“Taylor Swift: The Eras Tour” remained at the top of the domestic box office during its latest weekend, surpassing Martin Scorsese’s “Killers of the Flower Moon.” The latter debuted with an estimated $23 million in box office earnings. The film, starring Leonardo DiCaprio, also enjoyed a strong international opening, generating an estimated $21 million in revenue.
Positive Outlook for AMC
AMC shares experienced a 1.9% increase on Friday, signaling a potential turnaround from a recent two-day losing streak. The success of “Taylor Swift: The Eras Tour” undoubtedly contributed to this positive market response.
Despite a challenging year for the movie theater industry, AMC’s partnership with Taylor Swift and the release of other blockbuster films throughout the summer have helped boost foot traffic and generate optimism for the future.
While AMC shares have experienced a decline of 73.8% in 2023, the broader market, represented by the S&P 500 index, has seen a gain of 7.2%.